Author Archives: Dr. Pete

Logic, Meet Google – Crawling to De-index

Posted by Dr. Pete
Since the Panda update, more and more people are trying to control their Google index and prune out low-quality pages. I’m a firm believer in aggressively managing your own index, but it’s not always easy, and I’m … Continue reading

Tagged , , , , , , , , , | Comments Off

Logic, Meet Google – Crawling to De-index

Posted by Dr. Pete
Since the Panda update, more and more people are trying to control their Google index and prune out low-quality pages. I’m a firm believer in aggressively managing your own index, but it’s not always easy, and I’m … Continue reading

Tagged , , , , , , , , , | Comments Off

An Open Letter to New SEOs

Posted by Dr. Pete
Dear New SEOs,

First off, let me congratulate you. Whether by luck or good planning, you’ve entered the field at a time when business is booming and just about every decent company I know of is looking for talent. So, you ma… Continue reading

Tagged , , , , , , , , , | Comments Off

The 2 User Metrics That Matter for SEO

Posted by Dr. Pete
In the wake of Google’s Panda updates, there’s been a lot of fear regarding user metrics and how they impact SEO.  Many people are afraid that “bad” signals in analytics data, especially high bounce rate… Continue reading

Tagged , , , , , , , , , | Comments Off

6 Reasons You Need to Charge More

Posted by Dr. Pete

I’m a reluctant Capitalist. I didn’t grow up with a lot of money (my dad was a country preacher, and my mom was a schoolteacher), and the transition from academia to building a start-up and then running my own cons… Continue reading

Tagged , , , , , , , , , | Comments Off

Face-off – 4 Ways to De-personalize Google

Posted by Dr. Pete
Just over a week ago, Google launched a massive change to search personalization, Search Plus Your World. Along with this change came a new toggle switch to shut off personalization. Below the Google search box and above the results… Continue reading

Tagged , , , , , , , , , | Comments Off

Face-off – 4 Ways to De-personalize Google

Posted by Dr. Pete
Just over a week ago, Google launched a massive change to search personalization, Search Plus Your World. Along with this change came a new toggle switch to shut off personalization. Below the Google search box and above the results… Continue reading

Tagged , , , , , , , , , | Comments Off

Top 2011 Moz Posts of 2011

Posted by Dr. Pete
Don’t panic – it’s not what you think. Last fall, I did an analysis of 50 blog posts before and after Google+ to see what factors drove traffic. At the time, I really wanted to do more, but collecting the data pose… Continue reading

Tagged , , , , , , , , , | Comments Off

Top 2011 Moz Posts of 2011

Posted by Dr. Pete
Don’t panic – it’s not what you think. Last fall, I did an analysis of 50 blog posts before and after Google+ to see what factors drove traffic. At the time, I really wanted to do more, but collecting the data pose… Continue reading

Tagged , , , , , , , , , | Comments Off

Counting to 10 the Google Way

Posted by Dr. Pete
With the end of 2011 in sight, I thought it would be a nice time to reflect on the good old days. Remember the good old days? Back then, men were Real Men, women were Real Women, and SERPs were Real SERPs. Good, decent, God-fearing … Continue reading

Tagged , , , , , , , , , | Comments Off