Category Archives: Search Marketing

Tips For Tapping Into Holiday Traffic – 2011

Holiday Shopping Is Going To Happen – Are You Ready?  Will You Benefit?  To get things started, let’s take a look at some stats: Cyber Monday sales at online retail websites were 19.4% higher in 2010, compared to the online sales of Cyber Monday … Continue reading

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Succeeding With an E-Commerce Blog

For a site owner, a blog can be an extremely useful tool for attracting and retaining customers. E-commerce bloggers have a harder job than most, in that they must fuse two very different worlds together seamlessly. The world and culture of blogging te… Continue reading

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Black Friday Online Marketing Strategies

Black Friday kicks off the holiday shopping bonanza at 12:00:01 the day after Thanksgiving.  Retailers rely on this day to get back into the “black” by moving old inventory out at highly reduced prices, while price-savvy consumers look for great deals on great products.  Much of the success for this day however, is already in […]

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5 Things I Learned About Search Engine Marketing from Don Draper

I absolutely love the AMC original series Mad Men. As a matter of fact, I like it so much that I went as the show’s main character, Don Draper, for Halloween. In case you’ve been living under a rock the past five years and haven’t heard of the show, it’s set at a 1960’s-era advertising […]

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Quick Interview With Danny Dover About His Book & Book Signing at Pubcon

Can you tell us a little about your book? SEO Secrets explains in detail how to do SEO consulting like a top-tier SEO. I wrote it after SEOmoz (where I had been working for multiple years). I exited the SEO consulting business after getting fantastic results for many of the biggest brands in the world. (Facebook, […]

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The Other Side of Search Marketing – Popular by Demand

When you switch on your PC or smart device these days, a deluge of positive “sounding” news flows into your world, but the noises do not often match the reality. Amid this endless static though, the hope that social media, new channels, the digital evolution will somehow rescue us – that hope is still there. […]

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Dear Internet Marketers: Stop Building Your Careers On A Single Commoditized Skill

I just finished conducting interviews for an in-house marketing position. Some of the people I interviewed had extensive backgrounds as copywriters and were looking to make career changes. I love copywriters and their penchant for huge doses of instant creativity. Unfortunately, the job security of the average copywriter can be shaky because copywriters do not […]

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Infographic: Porn vs The Internet [NSFW]

Internet marketers owe the porn industry for being the first to adopting technologies like geo-location, videostreaming and e-commerce to name a few.
So what does the online porn business look like today, and how much does it impact mainstream search marketing? Let’s take a look at the most recent studies and stats to-date.

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Best of the Web : BOTW Constantly Evolving the Web Directory

For years on SEJ we’ve been a proponent of listing sites web directories as a form of traditional organic link building. And over these years many web directories have come and gone. As linking gets less oriented on brute force anchor text overload and moreso is taking a natural approach, sometimes it can be very […]

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Crushing Barriers to Launching an SEO Firm — Part 5: Personality

All the money, tech and time in the world won’t help you get your firm off the ground if you don’t have an entrepreneurial personality.

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