Category Archives: microdata

Marking Up Corporate B2B Sites With Microdata

WordPress Single Post Microdata Markup from Straight North’s Blog SEJ recently published a best practices article authored by me about e-commerce microdata, but what about non-ecommerce sites? Unless your agency specializes in e-commerce, most of your clients most likely will be B2B companies. Numerous elements can be marked up on B2B corporate sites to improve […]

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E-Commerce Microdata Best Practices

SEO for e-commerce sites is like playing on a teeter-totter with all the kids at the playground, and search engines are the fulcrum. Whether the site is geared toward lead generation or B2C sales, the goal of most e-commerce SEO campaigns is to stomp the competition in organic search rankings. Emerging technologies have brought forth […]

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