In the same way that bar codes don’t have to be boring, quick response codes can also be creative. Thanks to a 30% tolerance in readability, you… Continue reading
Category Archives: MARKETING
Freelance Web Development: 9 Tips for Better Project Management
The Web Development Series is supported by Rackspace, the better way to do hosting. Learn more about Rackspace’s hosting solutions here.
T… Continue reading
How Schema.org Will Change Your Search Results & What it Means for Marketers
Algorithms aren’t going away anytime soon now that websites have a better way to directly describe their content to major search engines. Ear… Continue reading
Chocolate Website Melts in Your Mouth, Not in Your Browser
If marketing leaves a bad taste in your mouth, take a bite of this: Portuguese brewery Sagres has fashioned a website entirely out of chocolat… Continue reading
Want To Edit Out All the Ads in Times Square?
Online creation tools company Aviary has teamed up with digital marketing and creative agency The Barbarian Group and journalist Morgan Spurlock… Continue reading
How WWE Conquered the Social Media Arena
World Wrestling Entertainment (WWE) is known for its burly performers, lewd females, outrageous story lines and epic drama, but behind the scenes there’s a serious fight to engage its audience. At WWE headquarters in Stamford, CT, a group of innovative marketers and strategists are working hard to pump out the content that gets its viewers […] Continue reading
Behind the Race to Build a Better Banner Ad
If you’re fed up with online advertising, you’re not alone. A recent survey of 100 advertising agency executives found that their clients are losing patience with digital advertising. When asked why, advertisers noted that such ads don’t work very well. Special ire might be reserved for the banner ad, which, 15 years or so after […] Continue reading