Category Archives: Freelancing
The Busyness Delusion: Time, Clients, Cash … and You
Digital freelancers are busier than ever … but do we need to be? Georgina unmasks the busyness delusion and explains how to choose real, satisfying work over “busyness”. Continue reading
Tell a Story, Gain a Client
Stories are powerful tools to persuade and communicate. John Tabita shows you how to incorporate them into your selling process and land more clients. Continue reading
Four Motivational Mind-games for Freelancers
Every job has its boring bits. And freelancers have freedom of choice. So how can you galvanize yourself to get the dull stuff done? Georgina’s motivational mind-games might help… Continue reading
How to Be a Bulletproof Freelancer
Are you a bulletproof freelancer? Even if you’ve been freelancing for a while, your business will suffer if your approach isn’t robust. Here, Georgina explains the five universal principles of bulletproof freelancing. Continue reading
Create Insanely Great Experiences
Don’t leave your clients wishing they’d chosen someone else. John Tabita explores the thinking that goes into creating a great experience. Continue reading
Doing Things Right vs. Doing the Right Things
In my last article, I talked about the difference between Tactical thinking and Strategic thinking. In a nutshell, Tactical thinking is “doing things right,” while Strategic thinking is “doing the right things.” Strategic thinking is typically leadership: creating the vision. Whereas Tactical thinking is management: implementing the vision. When it comes to strategic vs. tactical […] Continue reading
Starting Strategies for Would-be Freelancers
Few freelancers get there by waking up one morning and deciding to start a business that day. Georgina explains the truths behind some of the common strategies you can use to transition from full-time work to full-time freelancing. Continue reading