Category Archives: Freelancing

The Busyness Delusion: Time, Clients, Cash … and You

1219274_clock_illustrationDigital freelancers are busier than ever … but do we need to be? Georgina unmasks the busyness delusion and explains how to choose real, satisfying work over “busyness”. Continue reading

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Tell a Story, Gain a Client

speech-bubblesStories are powerful tools to persuade and communicate. John Tabita shows you how to incorporate them into your selling process and land more clients. Continue reading

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Four Motivational Mind-games for Freelancers

299648_thats_lame_bad_andor_stupiEvery job has its boring bits. And freelancers have freedom of choice. So how can you galvanize yourself to get the dull stuff done? Georgina’s motivational mind-games might help… Continue reading

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How to Be a Bulletproof Freelancer

1329283_bulletAre you a bulletproof freelancer? Even if you’ve been freelancing for a while, your business will suffer if your approach isn’t robust. Here, Georgina explains the five universal principles of bulletproof freelancing. Continue reading

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Create Insanely Great Experiences

thumbsupDon’t leave your clients wishing they’d chosen someone else. John Tabita explores the thinking that goes into creating a great experience. Continue reading

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Doing Things Right vs. Doing the Right Things

rightIn my last article, I talked about the difference between Tactical thinking and Strategic thinking. In a nutshell, Tactical thinking is “doing things right,” while Strategic thinking is “doing the right things.” Strategic thinking is typically leadership: creating the vision. Whereas Tactical thinking is management: implementing the vision. When it comes to strategic vs. tactical […] Continue reading

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Starting Strategies for Would-be Freelancers

ThumbnailFew freelancers get there by waking up one morning and deciding to start a business that day. Georgina explains the truths behind some of the common strategies you can use to transition from full-time work to full-time freelancing. Continue reading

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