Category Archives: advertising

Mercedes Rolls Out Invisible Car [VIDEO]

When Mercedes wanted to promote its new fuel cell vehicle, instead of placing it squarely in front of everyone in the world, the company decided to… Continue reading

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Pinterest Partner: Yes, They’re Making Money from Pins





News that popular social bookmarking site Pinterest might be generating revenue by adjusting and tracking the links attached to user-generated… Continue reading

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What It Takes to Build a Thriving Design Business on the Web





The Leaders in Design Series is supported by Volvo.

Jesse Thomas founded the creative agency JESS3 as a student in 2007. In a few short years… Continue reading

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The New Twitter: Everything You Need to Know

Twitter is dead. Long live, Twitter!
The Internet’s most popular microblogging service got a major upgrade today, rolling out a bran… Continue reading

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WordPress.com Intros Ad Program, Disses Google AdWords




WordPress.com has announced a program that aims to offer bloggers an alternative to Google’s AdWords for monetizing their sites.
Called Wo… Continue reading

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Twitter’s Jack Dorsey: “What Can We Do Better?”




If you have ever wanted to tell Twitter how you feel about its 200 million-member social network, now is the time to do it. Twitter’s Ex… Continue reading

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Supercookies: What You Need to Know About the Web’s Latest Tracking Device





Recently, online properties like Hulu, MSN and Flixster have been caught using a tougher version of the common cookie. These “supercookies”… Continue reading

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Facebook Users Lend Profile Photos To Reveal Ad Agency’s New Name [PIC]

When Swedish ad agencies Grey Stockholm and Ogilvy Stockholm made plans to merge, they decided to add a social media component to get fans invol… Continue reading

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10 Incredible Interactive YouTube Videos

Like a 21st century version of the choose-your-own-adventure books, interactive YouTube videos can up the engagement factor by letting the viewer decide the course of the action, or just play around with the content. With Tippex seeing success with its A Hunter Shoots a Bear campaign, and Samsung and Rogers also testing the interactive video […] Continue reading

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Ad Turns “New York Times” Homepage Into Game [VIDEO]

In an attempt to improve upon the paltry click-through rates on most banner ads, USA Network recently rolled out a banner promoting the show White Collar, asking users to play a game on The New York Times‘s home page (iPad only). The ad, created by Glow Interactive, features a small “scanner” screen, which, when dragged […] Continue reading

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