Category Archives: sxsw 2012

SXSW 2012: Nothing You Expect, Everything You Need





Serendipity: That was the buzz word at this year’s South by Southwest Interactive conference in Austin, Texas. It was probably the same word… Continue reading

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Nike Releases FuelBand API at SXSW Music Hackathon




Nike will unleash the application programming interface (API) for NikeFuel — the company’s metric for tracking physical activity &#8… Continue reading

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GE Wants You to Play With Power Tools at SXSW




Ever used a laser cutter? How about a cold saw, ironworker, injection molder or 3D printer? If not, do you want to?
No matter your power-tool qu… Continue reading

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