Category Archives: marketing research

Why Marketers Should Invest in Crowdsourced Research

Posted on January 18, 2011 by admin

Chris Pitre is a social marketing strategist at Idea where he serves as an in-house maven on social, mobile, and integrated strategies. Chris is also an instructor at the Houston School of Advertising on social media and digital strategy. When it comes to marketing strategy, research is critical. Marketing research, an unsung hero of the […] Continue reading →

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