Category Archives: digital

5 Ways to Boost Your Digital Media Career in 2012

Hanson Hosein is the Director of the Master of Communication in Digital Media at the University of Washington. He’s written Storyteller Uprising: Trust & Persuasion in the Digital Age, and the host of Four Peaks on UWTV and has advised Microsoft, CVS Caremark and MasterCard on digital media storytelling strategies. As 2011 comes to a […] Continue reading

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Contrarian Survey Shows Advertisers Ditching Digital for TV

Emboldened by the improving economic picture, advertisers are buying media like it’s 1999 with an uptick in TV and radio at the expense of digital, according to a new survey. Strata, a Chicago-based customized media management agency, polled 100 agency clients this month and found that TV is still the dominant medium — 44% of […] Continue reading

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